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"Salespeople know that their best leads
come from existing customers..."
Dave, Hewlett Packard
Your House File — A Goldmine for Lead Generation will...
- show you how to use your house file in four specific campaigns to create terrific leads that your salespeople will love...
- teach you how to sustain relationships with customers and prospects without using face-to-face selling and continue to generate great sales leads from those relationships...
- provide you a fool-proof method for executing a customer opinion survey that will help maintain your house file, measure customer satisfaction and generate high quality sales leads...
- identify various levels of credibility and why the best source of qualified sales leads is always from referrals from existing customers...
- demonstrate through a case-history how to create a lead measurement and reporting system that provides disposition information without field sales input...
- show you how to use direct mail, fax, the Internet and telephone selling to contact customers and generate even more sales activity from your existing relationship...
You’ll find in this single, time-efficient handbook, suggestions about four specific campaigns that you can execute immediately that will produce high quality leads and enhance your company’s relationship with customers and prospects. Read it today and begin to produce additional leads tomorrow.
YOU'LL GET ALL OF THIS...
— What Makes Up The House File?
— The Customer Opinion Survey
— Sustaining Customer Relationships
— Newsletters
— Credibility
— Friend Get A Friend
— House File Activity
— Conditioning and Regeneration
— House File Lead Generation Summarized
GET A FREE COPY!
Your House File — A Goldmine for Lead Generation
72-page handbook is yours for only $12.95 (plus shipping and handling).
Order any four handbooks and get the fifth one free!
Only $12.95 Handbooks qualify for this special offer!
Books normally ship within 24 hours of receipt of order.
For large quantity discounts, e-mail your request to discounts@dmpublishers.com
or call 1-800-663-8387.
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